Declining attendances but still little movement on ticket prices. Bruce Wilkinson discovers why
When the then minister for culture, media and sport negotiated with the EU in 2005-06 to save the Premier League’s right to retain collective TV bargaining, there was supposed to be a payback. Richard Caborn believed that part of the money the clubs would get from the next huge TV deal would be used to reduce ticket prices. A couple of football seasons and sports ministers down the line and we are yet to see much evidence of the Premier League members fulfilling their part of the bargain.