The new TV deal may be more or less recognisable. It's the one after that will spark revolution, says Patrick Harverson
If you think the Premier League’s new television deal will be different when it is unveiled sometime this year, wait until the next one. The shape of the soon-to-be-negotiated contract will represent a big step forward from the present one, but the contract after that will reflect something altogether more interesting – a revolution, not just in the way football games are sold by clubs and acquired by media companies, but also in the way they are paid for and watched by fans.