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After his well-publicised rise from non-League to English champion, the Leicester striker has launched a project to allow others to take the same route

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January issue available now online and in store

381 BeautifulBadge

From a Bradford fan drawing Scunthorpe's new badge on the way home from a match to Birmingham's gas-engineer-design effort, it's surprising that so many club badges were designed by supporters, as this extract from The Beautiful Badge explains

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From Newcastle wearing light blue at Old Trafford to Chelsea in "teal" at Southampton, clubs are ever more desperate to promote their short-lived products

380 Attendances

Forget statistics such as results and goalscorers, it is crowds that can provide fascinating context for matches, especially if they drop below the magical 1,000

380 VenueManager

Club employees spend most of their time at the stadium, yet their minds are far too occupied with weather patterns and hot dog stock levels to worry about what happens on the pitch

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December issue available now online and in store

380 FCUnited

While non-League stadiums can regularly offer a throwback to football’s less corporate days, they are also a testing ground for the game’s innovations

379 FridayKickOffs

Non-League clubs are increasingly reaping the benefits of switching fixtures to Friday evenings, with bumper crowds and big match atmospheres

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Begging stars for their signatures is no longer the domain of local children out to meet their heroes. Instead, it has been invaded by money-hungry entrepreneurs

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