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The bookmaker’s garish sponsorship of a short-lived Huddersfield Town kit got them the publicity they wanted, as the latest example of how betting has embedded itself in football
The risk and reward nature of achieving promotion to the increasingly lucrative Premier League has seen some owners commit to an unsustainable approach that may not pay off
The award-winning arches of the Terriers’ current home will never replace the pleasures of their old stadium, according to Steve Wilson in WSC 204, February 2004
The Collins Press, £17.99
Reviewed by Dave Hannigan
From WSC 374, March 2018
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