The Archive

Daunis Auers was among the Latvia fans following their team of outsiders around Portugal. They might have even stayed a little longer but for a crucial decision by an English referee…

Euro 2004 arrived suddenly and unexpectedly in Latvia. About two weeks before the tournament, the local media began running stories on the national team. They followed the training regime of the players, reported on their choice of cars (Simon Jordan will be pained to hear that the two ex-Crystal Palace players had the nicest ones) and even ran features on the players’ wives.

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In the first of a series of articles looking at how the tournament was received at home, Al Needham strokes his chin, sifts through the discarded plastic flagpoles and wonders where all those crosses of St George came from. And does it mean anything anyway?

It’s good for a country and its people to take stock and re-evaluate its sense of identity every now and then, and I did just that in a bus shelter last month, sitting next to an elderly Jamaican woman, watching the endless procession of cars with plastic white flags with red crosses clipped to their windows. Where had they come from? It wasn’t this bad in 2002. Had a giant sandcastle firm been made bankrupt, or something? Was it just a local thing? And what did it all mean? “Look at these fools,” said the Jamaican woman, all of a sudden. “They don’t know what it means to be patriotic. In Jamaica, we have the flag up all year round, not for some… pussyclaat football game.” Then she sucked her teeth. For a very long time.

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Smart-casual wear and laid-back pallyness proliferated on both channels during Euro 2004, even if expert analysis did not. But, says Cameron Carter, the pundits' humour was no worse than Skinner and Baddiel's

 I t started tensely and just got worse. Before the Portugal v Greece game many of us were troubled by Dull Host Anxiety – you may yourself have experienced this on hearing the voice of Norah Jones wafting earward as you pull off your mittens outside the neighbours’ door. I sat there on day one fearing that in the opening ceremony Portugal would be reduced to a demonstration of the port bottling process by a giant Eusébio doll, aided by Lisbon schoolchildren holding dining-table-shaped balloons. So it was with some relief that I learned Portugal had in fact discovered the world and taught it how to exist. To add colour to the nautical scene, several hundred citizens dressed as orange sperm arranged themselves into a representation of a giant football, a spectacle only partly diminished by a shot of two of the sperm clearly chatting about their costumes on their miraculous journey to the ball-womb.

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Spread-betting and exchanges gave David Bendelow a staggering range of gambling enticements over the last month. So many he even backed Pauleta for the Golden Boot

It wasn’t that long ago that my betting on a major championship would consist of a tenner on the outright winner and a few quid on the first scorer when England played. These would be placed after a leisurely stroll to the William Hill shop in Headingley.

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In three weeks Greek football went from purgatory to paradise, but Paul Pomonis is not sure whether the euphoria will survive Colin Moynihan being called in for advice

“Greeks always exaggerate, whether in sorrow or in joy,” was Otto Rehhagel’s rather unkind re­mark when, minutes after the Euro 2004 final, a Greek TV reporter asked him to comment on the explosion of mass euphoria that greeted his team’s astonishing crowning as European champions. Anx­ious to preserve his seasoned pro image, King Otto had for once got it wrong. If anything, even in jubilation both players’ and fans’ reactions to the “fairytale of Portugal” were characterised by stunned incredulity and down to earth realism. “How on earth did you pull such a stunt?” a reporter asked striker Demis Niko­laides a few hours after the final. “I have no idea,” came the honest reply, while scorer Angelos Charisteas urged the fans back home to party on as “they would most probably never experience anything remotely similar in their lifetimes”.

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