The arrivals of Jose Mourinho and Rafael Benítez in England demonstrate that now it is managers, rather than players, who are the focus of the Premiership's hype machine, writes Jon Spurling
Bill Shankly’s prophecy – “One day, football managers will be as famous and as well paid as their players” – appears to be coming true. Thirty years after the Scot retired from the Liverpool job, the profiles of several Premiership managers, not to mention their wage demands, have never been higher. Players’ wage increases, according to a recent Deloitte & Touche report, are slowing considerably, increasing by an average of only eight per cent last season, as opposed to 25 per cent over each of the last three years. A select band of coaches seem set to close the financial gap on their young stars. Rafael Benítez will earn around £25,000 a week at Liverpool. Jose Mourinho is to be paid four times that amount at Chelsea.
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