Search: ' Hoffenheim'

Having acquired sporting representatives in Austria and the US, Red Bull have turned to Germany. Paul Joyce assesses the fallout

No city exemplifies the decline of East German football since reunification more starkly than Leipzig. Lokomotive Leipzig, European Cup-Winners Cup finalists in 1987, went bankrupt in 2004 and had to restart at the bottom of the league pyramid. They now play in the same fifth division as former GDR champions Sachsen Leipzig, who entered insolvency in March with debts of €3 million (£2.7m).

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Directors of football are a little-loved breed. Paul Joyce looks at changing attitudes in Germany, where despite successes many clubs now have doubts

Kevin Keegan is hardly unfamiliar with outside interference in managerial affairs. His move to Hamburger SV in May 1977 was engineered by one of the Bundesliga’s first general managers, Dr Peter Krohn. A football layman who saw sport as “show business”, Krohn changed HSV’s blue shirts to pink to attract female customers and made the team ride into the stadium on elephants. Viewing himself as more important in the club hierarchy than “overvalued” coaches with “insufficient school education”, Krohn’s meddling meant that HSV finished only tenth in Keegan’s first season.

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There's a new name in the German top flight and it belongs to a village team financed by a software billionaire. FC Hoffenheim's success has not been too popular, as Dominic Hinde explains

Tiny FC Hoffenheim achieved promotion to Germany’s top flight at the end of last season. It should be a story to warm the hearts of football fans everywhere. Yet many believe they shouldn’t be in the Bundesliga.

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