The Archive

The struggle to become Asia’s top football executive has just begun, and it mirrors wider continental conflict, writes John Duerden 

Mohammed Bin Hammam’s global profile has certainly improved in recent months with fans and media outside Asia now familiar with the shiny pate and the goatee. Unfortunately for the Qatari this isn’t a consequence of becoming the president of FIFA. He is not even president of the Asian Football Confederation (AFC) any more after being banned from all football activities.

His crime? According to FIFA’s ethics committee, it is buying the votes of Caribbean Football Union members during the presidential election against Sepp Blatter, an act that earned him a temporary suspension on May 30, just two days before the vote was due to take place. According to supporters, it was having the audacity to challenge the slippery Swiss supremo at all. For the second time running, Blatter ran alone, while on July 23, the ethics committee turned Bin Hammam’s yellow card into a permanent red.

After nine years in charge of Asian football, the 62-year-old is not about to give up his seat at AFC House in Kuala Lumpur without a fight. Claiming that the committee is biased, he is to appeal the decision. That will take time but he has that on his side as the AFC agreed not to elect a new president until May 30, 2012, a year from his original suspension, at the earliest.

Labelled secretive and dictatorial in his running of the confederation, he did at least manage the football equivalent of running the trains on time and more besides. There is money pouring into the game from both outside and inside the continent, the Asian Champions League was introduced in 2003 and has prospered, his Vision Asia programme has helped some of the continent’s lesser lights, and standards have risen all over the continent, albeit inconsistently.

In Asia, progress is always going to be inconsistent. The sheer size of the continent and its population is both blessing and curse. It brings importance and growing influence but its cultural, religious and linguistic diversity makes it hard to govern. The divisions are strongest between the western and eastern sides of the continent. Bin Hammam did well to keep a lid on much and was fairly even-handed. Despite past battles, there would be no real problem in Seoul, Beijing or Tokyo if the Qatari was to continue in office. The issue is that nobody expects that to happen. The talk around Asia is that Bin Hammam is finished and now it is all about his successor.

East Asia’s big boys believe that it is time to bring the presidency back. South Korea, Japan and, to a lesser extent, China feel that the smaller nations, especially from the west, are much more concerned with political power for its own sake rather than genuine football development for Asia. Korea and Japan perform at World Cups, appear at FIFA Club World Cups and develop and send players to the big leagues but at the same time have seen their influence in the AFC diminish. Suspicions about the west are shared but what to do about it is a different question. The eastern bloc is rarely a bloc at all, unsurprising with the history between China, Japan and South Korea.

China’s Zhang Jilong is the acting president and a contender. Japan wants an East Asian president but not one who is Chinese. The Japanese grew tired of the AFC’s machinations but as improvements have come on the pitch, the country wants more influence off it. The popular head of the Japan FA, Junji Ogura, is too old to run. Korea’s Chung Mong-joon is the highest-profile figure in Asian football politics but the former FIFA vice-president has, as yet, given no indication that he has lost his traditional indifference to Asia.

The western side is much more likely to back a single candidate, though it remains to be seen who that is. Bahrain FA president Sheikh Salman ran Bin Hammam close in a May 2009 election for his seat on FIFA’s executive committee and is a possibility. UAE’s Yousuf Yaqoob Yousuf al-Serkal is another. There is room for a compromise candidate, probably from south-east Asia, and Malaysia’s Prince Abdullah Ibni Sultan Ahmad Shah could fit the bill. And Bin Hammam? As if we needed reminding, 2011 has shown that those in power hate to give it up but his campaign to clear his name is likely to be not much more than an interesting sideshow to the main event.

From WSC 296 October 2011

Adam Bate believes getting the press onside is an important skill for any football figure, but they don’t all seem to realise this

“I wasn’t a great communicator. Things are different now because I’m trying to get into media work, but I didn’t speak to the press then and that maybe didn’t help my cause. The thing is that at Blackburn and West Ham, my performances were OK and spoke for themselves, but that wasn’t the case here [at Fulham].” Ian Pearce, 2011.

Pearce’s attitude is indicative of many professional footballers. They take the view that there is no advantage to be gained from speaking to the ladies and gentlemen of the press. The media are simply out to get them and the safest course of action is to steer well clear. But, as Pearce suggests, this belief can actually damage a footballer’s career.

Of course, in a very different way, Joey Barton’s recent outpourings on Twitter have challenged the relationship between footballers and the media further. In embracing social media with alarming honesty, Barton has not only served to highlight the anodyne contributions of his peers but also left journalists reporting information that many of the public have already accessed directly.

Lawrie Madden is a footballer-turned-journalist who now gives media training courses for the League Managers Association (LMA). At a Lilleshall seminar in July 2011, he said: “I still don’t think football clubs, players and agents fully understand the role of the media and what it’s there for. A lot of players want to deal with the media when it suits them, or when they’ve got a book to promote, but most of the time they don’t want to know. If you want to build a career in the media it’s a lot easier if you worked on that relationship when you were playing. It’s not rocket science but sometimes you’d think it is.”

It’s not just players that need to work on their relationship with the press. As Madden knows from his role with the LMA, managers could also do themselves a few more favours. He added: “Sir Alex Ferguson bans people from press conferences just to teach them a lesson. At any one point there might be three Premier League managers refusing to talk to Sky. Some of them are missing a trick because the media can provide a career beyond football – as long as a player or manager conducts themselves correctly.”

Perhaps it’s not so crucial for a man such as Ferguson – he celebrates his 70th birthday on New Year’s Eve and septuagenarians with knighthoods aren’t known for clogging up the dole queue. But while Fergie is working from a position of strength, others can be significantly helped or hindered by the press coverage they receive when the going gets tough.

Gordon Strachan is a manager who became infamous for his surly attitude towards the press. Richard Rae, writing in the Independent last year, acknowledged: “Plenty of journalists have been the subject of an acerbic put-down, which [Strachan] accepts probably doesn’t help when his managerial record is being analysed.”

In stark contrast, Harry Redknapp remains notorious for his tendency to court sections of the media. Birmingham Mail reporter Chris Lepkowski recently revealed on Twitter that when Redknapp’s Portsmouth defeated West Bromwich Albion in an FA Cup semi-final in 2008, one of the wags in the press room was heard to say: “Thank God the quotable manager won.” Of course, maybe he’s just that kind of guy. But it provided food for thought when Tottenham struggled their way through a difficult three-month period in the spring that brought just one solitary win in 13 games. While many Spurs fans were dismayed, the usually over-reacting tabloid press remained firmly in support of Redknapp.

Neil Ashton, formerly of the News of the World, demanded fans get off Redknapp’s back. Charlie Wyett of the Sun – a paper for which Redknapp has written a regular column – was particularly incredulous and appeared to be seeking vengeance. Wyett went so far as to suggest that the Spurs fans who had criticised the manager deserved for the club to be relegated the following season.

Contrast this with the treatment of Fabio Capello. The Italian endured an undoubtedly disappointing 2010 World Cup as England manager. However, when the Sun is producing back-page headlines labelling Capello a Weirdo and a Jackass, it is legitimate to consider the possibility that there are other elements at work. His refusal to interact with the media as freely as some of his contemporaries is a factor that perhaps should not be overlooked.

Don’t expect Capello to be tweeting the reasons for his team selections any time soon. But you can certainly expect the relationship, or lack of it, between players, managers and the media to continue to shape public perceptions for some time to come.

From WSC 296 October 2011

Despite the 2010 World Cup the South African Soccer League is struggling to draw crowds, writes George Thomson

The Cape Town Stadium might just be the most spectacular football arena in the world. Perched on the ocean’s edge between upmarket Green Point and the tourist-friendly Victoria and Albert waterfront, the location was earmarked specifically by Sepp Blatter, who felt the dramatic backdrop of Table Mountain would provide the defining image of the 2010 World Cup finals.

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While the other World Cup winners celebrated the competition’s first 50 years, England stayed at home, writes Neil Andrews

The Mundialito tournament – or Little World Cup – that kicked off in December 1980 was one of those rare occasions when FIFA managed to get everything right. Designed to commemorate the 50th anniversary of the first ever World Cup, all six previous winners of the trophy were invited to Uruguay, the first hosts in 1930, to contest the title of Champion of Champions. All seven games were to be played at the Estadio Centenario in Montevideo and the organisers were determined to set a celebratory tone. However, the English FA seemed to misunderstand this wave of nostalgia and declined to take part, just like they did first time around.

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Al Needham takes great delight in London’s footballing failure

Sometimes it comes early in the spring, with the unfurling of fresh leaves. Sometimes it comes as late as the very cusp of summer, while the musk of the first barbecues still hangs in the air. Every year you doubt that it will come at all, and every year, without fail, it does. It’s called Nottingham 2 London 0 Day, and it happens the day after the last London club has inevitably slunk out of the Champions League.

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