London winning the right to stage the 2012 Olympic Games has dominated the agenda this month
Anyone who winced through the eye-wateringly bad “celebration” of London’s staging of the 2012 Olympics held in The Mall on Sunday, August 24, had better steel themselves for four long years of witless build-up, from which football, sadly, will not be immune. The sporting and political establishment are only too aware of the commercial opportunities such a team could provide and they aren’t going to let it go.