Mark Twain said that he showed loyalty to the government when they deserved it. Footballers seem to use the same qualifier when dealing with their clubs. Most players tend to enjoy playing for successful clubs that pay them well and win trophies. Some players, however, have an undying love of the club they represent and need to show this to the fans. Players express this unbreakable bond by kissing the crest on their shirts. Sometimes these miraculous love-affairs can come to an end, though, as illustrated on the blog Kissed the Badge.